How do we connect co-creation with listening and prototyping?


    How can we maintain the link between the co-creation1 process and the outcomes of the listening process2?

    There are several ways to ensure the listening process remains active during the co-creation process and that both remain linked, for example:

    1. Conduct new rounds of interviews or use any of the qualitative data collection tools outlined in Module I of the community listening process

    2. Ensure a channel for feedback between the community3 and the working groups4 remains open, so that we can gather opinions regarding the outcomes of the co-creation sessions.

    For information regarding how to systematise and summarise the outcomes of a co-creation session you can consult the Tools for summarising the outcomes of the co-creation session from Class 2 of Co-creation Module II.


    What is prototyping?

    Prototyping is making an idea or solution more concrete in order to try it out, learn from it, adapt it, modify or, possibly, discard it.

    It does not just entail the construction or creation of the prototype5 itself, but rather we need to try it out in the area and with people. It is important to bear in mind that during the prototyping stage the Facilitating Team must be willing to make as many modifications as are necessary.


    What is a W4P prototype?

    A W4P prototype is an initiative for the generation of employment which has been identified through the process of community listening and co-created with the community.


    Why is it important to prototype?

    The prototyping stage is very important, since it enables us to reduce the risk of making an investment in ideas or solutions which are not fully suited to the needs of the community.


    What kind of prototypes are there?

    A prototype allows us to model different types of solutions, which can be products or services.


    Prototypes of products or physical prototypes:

    These are ones which require people to interact with tangible objects. Trials of these prototypes focus on the features of the object, its shape, weight, practicality, visual appeal, etc. which are often only noticed when they are given to the users.


    Prototypes of services:

    These are ones which require people to interact with a set of activities the goal of which is to meet needs or solve problems.
    Trials of these prototypes focus on the roles, processes and tools that make up the service experience.
    Some services require interactions between people, for example: medical care; whereas in others the interaction is between people and a technological device, for example: the use of an ATM or telematic terminal, among others.



    1. Identify a challenge in relation to the work you have done with your organisation and discuss it using the format “How might ...?” Then prepare five additional questions (using the Design Question tool) for the challenge you have identified and share them with the learning community.


    1. Co-creation: Process led by the community in which solutions are developed.
    2. Listening process: A set of tools and activities used to learn in detail about the needs, challenges and opportunities facing the community.
    3. Community: Set of people from a territory or who share a common problem. In a broad sense, this concept includes various actors: informal (people), non-profit organisations (third sector), social enterprises, educational establishments, businesses, government and state organisations.
    4. Working group: Set of people participating in a co-creation or prototyping session, made up of different profiles of people, both from the community - in a broad sense - and experts. Its composition can be modified, and its number increased or decreased depending on the progress made as regards the idea being developed.
    5. Prototype: The materialisation of an idea or solution so that we can try it out, learn from it, adapt, modify or, possibly, discard it.